Helping 1 million people find their voice, then voice their findings.
Critical thinking first. Compelling communication second. Everything else follows from that.
Caidence trains you to think clearly and say what you think in a way that moves people and systems to act. Through our four proprietary Large Language Levers: Problem Definition, Logical Decision-Making, Judgement, and Real-Time Leadership, you win more clients because you define their problem before they do. You keep them because you communicate with a conviction they trust. You lead stronger teams because you reason clearly when the pressure is on. And yes, you direct AI better, because the people who think clearly and speak precisely are the ones who get exponential results from it.
From a recent Caidence course at Deloitte Africa · Partners and senior managers in consulting
The Founder
Critical Thinking and Oratory Coach · Founder, Caidence Professional Intelligence
Fourteen years coaching critical thinking and public speaking, across four continents, in rooms ranging from championship debate stages to Deloitte boardrooms. Co-coached South Africa and Hong Kong to World Number 1 at the World Schools Debating Championships in 2014 and 2015. Coached Hong Kong to third in the world in 2016, with three speakers finishing in the global top five. Doxbridge winning coach in 2024, the toughest schools debating tournament there is. USA National Championship Grand Finalists in 2019, against a field of over two hundred teams. Seven Gauteng Provincial Schools Debate titles across six consecutive years.
Deloitte Africa's 2025 Compelling Communication Masterclass, rated 9 out of 10 by senior leaders, with every participant saying it was worth their time. Deloitte Africa's corporate speech coaching programme in 2017. Executive communication work with Barclays Absa and SAP China. Alumni of his coaching now sit at McKinsey, in the High Court of South Africa, and at Harvard.
World Schools Debating Championships Board Member from 2021 to 2024, leading diversity and inclusion work across more than a hundred nations. President of the South African Schools Debating Board from 2016 to 2018. Chief Adjudication Panel at WSDC in both 2015 and 2021. Chair Judge at the World Universities Debating Championship in 2019.
Partner and Director at LearningLeaders in Shanghai from 2018 to 2024. Currently Director of Growth and Strategy at Harbinger Education in Beijing, teaching critical thinking, public speaking, and competitive debate every day. Author of Compelling Communication. Bachelor of Commerce in International Hospitality Management from Stenden South Africa, top three of his class. Queen's College Boys' High School, an A aggregate with five distinctions and Full Colours in debating and public speaking. Speaks English, isiXhosa, and conversational Mandarin.
Not many can offer the unique view and vast expertise of Phiwe Salukazana. He is the full package in communication excellence coaching.Yoni Cohen-Idov · World University Debating Champion · Fortune 500 Executive Speech Coach
A Philosophy of Voice for Everyone
Who Has Something Worth Saying
“My mission is to help a million people
find their voice and voice their findings.”
Compelling Communication is built on a single idea: in the AI age, the ability to think clearly and say what you think determines how well a person can direct intelligence, human or artificial, and that determines their value. Most communication books teach you how to speak. Most AI books teach you how to prompt. Nobody has said these were always the same skill. This book connects the two conversations for the first time.
Written for anyone who has something worth saying and has not yet said it, especially the technical expert, the engineer, the analyst, the researcher, who has never been taught that their thinking deserves a voice as sharp as their analysis.
"In the AI age, your ability to think clearly and express that thinking in language determines how effectively you can direct intelligence, human or artificial, and that determines your value."
"You cannot be clear until you are calm. You cannot be compelling until you are composed. You cannot have conviction until you have been clear. And you cannot have charisma until conviction has become who you are."
"Every communication book teaches you how to speak. Every AI book teaches you how to prompt. Nobody has told you these are the same skill."
The book is in progress. Join the waitlist to hear the moment it's available.
Your email is used only to notify you when the book is released. Never sold, never shared.
Corporate Coaching
Workshops, masterclasses, and executive coaching for corporate teams, built on the same methodology proven with Deloitte Africa's leadership: critical thinking first, compelling communication second, AI fluency as the outcome that follows both. Sessions run for individuals or full teams, tailored to the room.
Depending on group size and programme depth. Larger bespoke enterprise mandates are quoted on request through the contact form.
Book a SessionPrivate Coaching
Private sessions for individuals building a career, a pitch, a public profile, or simply the confidence to say what they actually think in the room that matters. Same methodology as the corporate programme, paced entirely around one person.
Scheduled around your calendar, in person or online.
Book a SessionBook a Session
Send a request and Phiwe will come back to you personally with times and a recommended format.
The Caidence LLM
A new model, a new tool, a new skill to learn lands almost every week, and most professionals are guessing which ones matter for their own career. The Caidence LLM closes that gap. It reads your role against live labour market data, built on the World Economic Forum's own framework for the skills rising and falling across the global workforce, and tells you precisely what to learn, in what order, and at what pace.
More than ten thousand of the finest speeches and arguments ever delivered, alongside Caidence's own proprietary methodology. The model does not just tell you what to learn. It teaches you to think and communicate like the professionals who already operate at the top of their field, so you can apply AI effectively while never losing the human skill that makes it worth applying.
Underneath it sits the first benchmark in the world built specifically to measure how AI technologies affect work itself: whether they create opportunity or erase it, and for whom.
These four Large Language Levers are not an add-on. They are the same framework at the heart of every Caidence coaching programme, corporate and private, and the structure the LLM is built around. The training corpus of more than ten thousand speeches is organised lever by lever, so the model learns what each one looks like in the finest communication ever delivered, and teaches it exactly the way Caidence coaches it. The courses train these levers in people. The LLM trains them at scale.
Advisory Board
LLM Post-Training Evaluations · Thomson Reuters Foundational ML Research
Dr. Nabeel Seedat leads the LLM Post-Training Evaluations team at Thomson Reuters Foundational ML Research. He holds a PhD from the University of Cambridge in AI and Machine Learning, researching data-centric AI, large language models, synthetic data, and uncertainty estimation, and a master's from Cornell University in Machine Learning and Computational Modelling. He advises Caidence on the model's fine-tuning and evaluation, bringing the same rigour to Caidence that he brings to evaluating frontier models in his own research.
Be first in the room
The Caidence LLM is in development. Join the waitlist to be among the first professionals who get access.
Your email is used only to notify you when access opens. Never sold, never shared.
Media
Photographs of Phiwe coaching and speaking, labelled by event.
USA National Championship · Grand Finalists 2019
World Schools coaching · Hong Kong
Intensive workshop · LearningLeaders Shanghai
Community Development · Compelling Communication Coaching · Komani, South Africa
Coaching · Hanoi Open · Vietnam Schools Debating Championship
Coaching Team South Africa · World Schools Debating Championships 2023
Training Content
Short scripts and videos drawn from Caidence's coaching work, made public as a first taste of the method. Some are written directly for this page. Others are adapted from real client sessions, with anything confidential removed or generalised before publishing.
Trusted By
“Excellent session! Phiwe's enthusiasm and confidence in delivering the content was inspiring. I appreciated the practical approach and real-world applications.”Partner · Deloitte Africa
“This training is exactly what we need in our current business environment. The content was highly relevant and immediately applicable to our consulting work.”Senior Manager · Deloitte Africa
“How he managed to produce one that was even better in 2025 is a feat I can't explain. But he did.”Siliziwe Mafika · Partner, Deloitte Africa
“The consulting industry is based on creating, packaging and presenting ideas in a way that is compelling. Phiwe's coaching has been essential to my success.”Bongani Masilela · Professional Development, McKinsey & Company
“Not many can offer the unique view and vast expertise of Phiwe Salukazana. He is the full package in communication excellence coaching.”Yoni Cohen-Idov · World University Debating Champion · Fortune 500 Executive Speech Coach
“As a practising advocate, my career revolves around communication and persuasion. Phiwe's coaching was indispensable to building the skills I have today.”Kate Dewey · Best Speaker in the World, WSDC 2015 · Advocate, High Court of South Africa
“Throughout my career, the ability to formulate coherent ideas and articulate them has been the defining skill. Phiwe's focus on refining ideas for accessibility forced me to clarify my thinking and simplify to the core.”Rahul Naidoo · European Schools Debate Champion 2014 · Harvard Class of 2019 · Health Tech Founder
Contact
Your details reach Phiwe directly and are never sold or shared.